AICA Data Oct 2023 - Present Day
The Client
AICA is an AI-driven data company who provides clients with product data optimisation solutions within the energy, mining, manufacturing and construction industries.
The Work
I have been working as the head of everything graphic-related. I've recently helped create a brand identity that runs across everything visual in the company as well as create, voice over (and a sometimes animate) educational and promotional videos for the company's social medias and internal workings.
Brand Identity
When I came in the brand was already established but I helped AICA develop a more directed view as to what the brand should look like towards the colour. This included using their primary colours of blue and white and certain ways as to how different pieces of content should look in a certain way.
My Favourite Piece
I spent a bit longer creating the introductory video for AICA's website and YouTube channel and came up with something I'm really proud of.
Website Landing Visual
An animation that I created for the homepage of the AICA website.
Social Media Banners
Something simple inspired by showing off the company's future-thinking and data-driven mentality.
Infographics
These were mainly used for the company's website to help aid what would be a rather text-heavy site. While most of the time we opt for the signature AICA blue and white, we've recently started trying out a gradient/shadow style that works rather well.
Blog Videos
One of the first projects I had was creating videos out of the blogs that have been written for AICA's website. With the help of scripting by an individual who wrote the original blog within the company, I was tasked with great engaging videos from the text which were shared across the company's social medias thereafter. It was my first time voice overing but a skill I consider quite useful to have learnt (This was made before I had a mic so apologies on the rough sounding voice over).
